KEN VALDISERRI

President/General Manager

Roger Valdiserri, a 33-year athletic administrator at Notre Dame, and Ken Valdiserri in the Notre Dame press box during the USC-Notre Dame game in 2008.

Ken is an Award-winning, innovative Sales and Marketing Executive with demonstrated skill in leveraging partnerships to drive sales. He has a proven track record of creating successful new venues to generate revenue.

He brings 25 years of working experience in the professional sports arena with expertise in branding, marketing, media, sales, general management and operations, ticketing, public relations and philanthropy.

Ken was a long-time and well respected front office executive for the Chicago Bears from 1984-2000 serving in the role as the team’s Director of Public Relations for six (6) years before being elevated to the position of Director of Marketing & Broadcasting from 1989-2000.

In 1985, as the teams PR chief for the Super Bowl champion Bears, Ken was the coordinating producer for the ‘Super Bowl Shuffle’, the highest selling team video in history.

He served as only the 2nd President and General Manager for the Chicago Rush of the Arena Football League in 2010 where he supervised a staff of 15 people plus the head coach and his assistants along with a 22-man player roster. The Rush finished with a 10-6 record plus a playoff appearance against the Milwaukee Iron.

Ken also served as President/CEO of the Gridiron Greats Assistance Fund (GGAF), a 501 C3, not for profit organization that provides financial and medical assistance to retired NFL dire need players who have inadequate disability and/or pensions.

Under his leadership, the organization provided over $2M in grants and medical assistance to NFL retirees and has established a number of key strategic partners in the medical, wellness and healthcare industry.

From 2002-06, Ken was Director of Business Development at ESPN Radio in Chicago.

Ken also worked for the 1983 American League Championship series participant – Chicago White Sox as the team’s Assistant public relations director.

He began his career working for Major League Baseball Commissioner Bowie Kuhn in 1980 after graduating from the University Of Notre Dame. He and his wife Annika have two children (Niklas 16) and Emma (10) and reside in Wilmette, Illinois.

Contact Ken Valdiserri Consulting …